November 2013

Create Marketing Emails Your Customers Actually Want to Read

November 13th, 2013|

Most business owners have been here:  how to figure out how to engage customers, sell more products, or just keep their brand at the front of a customer’s mind.  It’s not uncommon for businesses to default to email marketing via promotions or a newsletter – or some mix of both.
While newsletters and email marketing are one of the most common forms of engagement, it’s extremely difficult to do them right.  The difficult comes in because email newsletters feature a […]

Google Hates Mobile Websites – Make the Switch to Responsive Website Design

November 6th, 2013|

There’s been discussion around the growing popularity of responsive website designs replacing mobile sites, and how responsive designs affect SEO efforts.

Businesses have been under the gun to focus on developing mobile websites for their business – separate sites that are designed to display better on a mobile device than a computer.

The downside is that these mobile sites are a completely different version of your website, so that means every update you make has to be done again on the […]