January 2015

How to Photograph Your Business During the Winter

January 27th, 2015|

If you want to photograph your business or get some new images of the exterior of your organization for your website and marketing materials, the weather can post a bit of a challenge.

Here in Michigan you’ve got a few great months where everything is green and colorful, then there’s the barrage of several months filled with ugly dreariness.  Most business owners avoid shooting photos during this time – especially in real estate related businesses – because they feel the […]

On the Go SEO – Apps to Help You On the Road

January 20th, 2015|

It doesn’t matter if you’re a small business owner or work for a huge corporation, there is a good chance that you will be working on the road at some point. Just because you have to travel doesn’t mean that your content marketing schedule should suffer. Apps make everything in life simple. Seriously, there is an app for anything you could want, and that includes on-the-go search engine optimization and content writing tools. So, pull out your tablet or […]

How to Choose Shopping Cart Software for an Online Business

January 6th, 2015|

With more consumers turning to the web to convenience shop and compare prices, it’s easier than ever for a brick & mortar business owner, startup or entrepreneur to make money of the ecommerce revolution.  The first step is securing the right hosting provider.  Next is getting your website online, complete with an integrated shopping cart.

While some folks use sites like Etsy and Artfire to sell products direct to the consumer, opening a webstore with proper shopping cart software on […]